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Agentic Readiness Diagnostic

There is a version of your brand only the machines know.

Your customers have stopped searching. They ask ChatGPT, Gemini, Claude — and get a description of your brand that nobody in your company wrote or approved. We measure exactly what they say, with method.

See what they say about you

How it works

What changed

The purchase decision now happens inside a language model.

A growing share of choices no longer starts in a search engine. It starts with a question to an assistant, which answers with a recommendation. And more and more people delegate the action itself to agents — which buy, book and resolve without opening an app or visiting a website.

At that new counter, your brand is represented by what the models have learned about it. Not by what you communicate. By what they reproduce.

Before
Customer
Human

→

Brand
Touchpoint

The brand controls the point of contact.

Now · soon
Customer
Human

→

AI Agent
The new gatekeeper

→

Brand
Backend

The brand only controls what the agent absorbs.

If the model doesn’t know you, you don’t exist.

The protocol

Not one question to one model. Four dimensions, run across three.

01

Legibility

What the models know about your brand — and whether that knowledge is accurate, consistent and favourable.

method · prompt battery across ChatGPT, Gemini and Claude, with consistency and valence analysis

02

Distinctive Signal

What survives when a model compresses your brand into a single recommendation. The context in which it leads.

method · forced-compression test in a direct-recommendation context

03

Agentic Capability

Whether an AI agent can act on your behalf — without the customer needing to open an app or visit a website.

method · audit of API documentation, agentic access protocols and technical roadmap

04

Irreplaceable Anchors

The moments where AI mediation destroys value instead of creating it — and which should stay out of automation.

method · reverse mapping of high-value human moments

Sample reading

This is the document you receive. Here, for an illustrative brand.

The real output uses your brand’s name and context. This example was depersonalised to show the depth of the analysis without exposing any client.

Illustrative brand · retail sector
IDX · 3 models · preliminary reading

Legibility
Present
InvisiblePresentStructural
All three models describe the brand with reasonable accuracy. Two out of three anchor their answer in a 2021 episode the brand resolved long ago. The model’s memory is stuck in the past.

Distinctive Signal
Invisible
InvisiblePresentStructural
None of the three models identifies a context in which the brand leads the recommendation. Compressed to a single suggestion, it disappears. The weakest point of the reading.

Agentic Capability
Present
InvisiblePresentStructural
A documented public API, with no active agentic connectors. The agent sees the door but cannot open it. The blocker is an internal decision, not technology.

Irreplaceable Anchors
Structural
InvisiblePresentStructural
Three high-value human moments identified and already protected from automation. The brand knows where the relationship is won off-screen.
Synthesis

A common — and dangerous — profile. Enough work done to feel no urgency, too little structure for agentic acceleration. The intervention starts with the Distinctive Signal.

// Illustrative data. The real diagnostic is run on your brand, with prompts built for your sector.

For the coming months

The full diagnostic, at no cost.

It is the same work that goes into our paid projects. Free for a limited window. Then it goes back to being what it has always been: the first step of an IDX project. From the diagnostic, those who want to move forward naturally continue to a Discovery session — but that decision is yours, after reading the document.

Request the diagnostic

  • 01 The four dimensions, run across three models
  • 02 Your position on the maturity scale, per dimension
  • 03 Prompts built for your brand and your sector
  • 04 A document with the reading and the intervention sequence

    Request your brand's diagnostic

    Leave your details. Our team runs the protocol on your brand and sends you the document.

    We use these details only to run and deliver the diagnostic. No mailing list, no sharing with third parties.

    LINKIDX
    Intelligent Digital Experience · preparing brands for the agentic era